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CMO Innovation Hong Kong 2022
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Wednesday, July 6
 

8:30am HKT

Registration and Welcome Coffee

9:00am HKT

Chairperson’s Opening Remarks

9:10am HKT

Gyrating Towards an Elevated Customer-Centric Experience through Revived Marketing Infrastructure

9:50am HKT

Elevating the Overall Customer Experience Through Ecosystem Practices

10:10am HKT

Leveraging Metaverse and NFTs / Web3 to Your Live Streaming Event

10:30am HKT

Morning Break

11:00am HKT

Integrated Approach in Implementing Sustainability Marketing Goals: Finding the Sweet Spot

11:40am HKT

Re-strategizing Your Product Offerings to Thrive in the Next Mobile Eco-system

12:00pm HKT

Agility in Adapting Your Marketing Strategies towards the Metaverse Race

12:40pm HKT

Networking Lunch

1:40pm HKT

Determining the Right Media Mix in a Diversionary Multiscreen Landscape and Stay Connected with the Consumer

2:00pm HKT

Using Customer Insights from SM to Improve and Inspire Experience: Tips, Techniques and Challenges

2:20pm HKT

Building Loyalty and Brand Community Through a 360 Consumer Centric Lens

2:40pm HKT

Building Loyalty and Brand Community with Multichannel Approach (Case Study 2)

3:00pm HKT

Afternoon Break

3:30pm HKT

Planning and Managing Major Business Pivots with Marketing Agility

4:00pm HKT

Reassessing Strategies For the Next Generation of eCommerce Experience

4:40pm HKT

Chairperson Closing Remarks

4:50pm HKT

End of Conference